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Pet Works
Brief: For 10 years, Pet ID has trained and supplied pet microchipping equipment to vets, animal welfare organisations and local authorities. Remedy won a three-way pitch to help re-think the company structure and communicate a broader offering including pet food, accessories and insurance. The client attends many national and international trade exhibitions and conferences, so exhibition graphics that gave them a strong brand presence were very important.
Solution: After the initial re-naming and re-branding process, a flexible exhibition solution was decided upon – a pop-up stand for the new umbrella brand, Pet Works, and pull-up banners for different sub-brands. This allows the client to adapt their stand depending on which brands they are promoting and how much space they have.
Results: The new exhibition stand was delivered in time ready for one of the most important events in the client's calendar, the BSAVA (British Small Animals Veterinary Association) Congress, at The National Indoor Arena in Birmingham. The client received positive feedback from existing clients and other visitors to their stand and they are thrilled with the overall re-brand and implementation.
Visit: www.pet-works.net
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kind words
“We are really happy with the way you have handled our re-branding. The new identity is bold and confident – just what we needed to move everything forward. The new website and exhibition stand look fantastic and we are already getting really positive feedback. Please pass my thanks on to the rest of the team.”
Sarah Fry
Sales Director
