Archive for May, 2009

Is it time to dump your agency? Take the test…

Friday, May 29th, 2009

Don Draper, Mad Men

Starting to wonder if you are getting the best out of your agency?

You may want to try the Revolution “Is it time to dump your agency?” test:

http://www.revolutionmagazine.com/news/search/893231/time-dump-agency-test/

At Remedy, we are all about building relationships – relationships with our clients, and their relationships with their customers. We’re very easy going, take the time to listen and work closely with our clients to achieve the results they need.

If we’ve not had the pleasure of working together yet, why not take a look around, and if you like what you see, let’s get to know each other.

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Posted by Lisa in agency, amusing | Add a response

Ambient advertising – it gets under your skin

Sunday, May 24th, 2009

Ambient advertising examples

I was filling up the old jallopy this morning and noticed for the first time (consciously) a sneaky little ambient marketing message on the petrol cap – ‘Ford recommends BP’ with the yellow and green BP logo next to it.

I kid myself that I’m immune to being advertised to. I’ve worked in the industry for 25 years and I know pretty much every trick in the book. But I have to admit, a smart idea makes me warm to a brand whether I like it or not. And ambient marketing has a knack of getting under our skin without us even realising we’ve been sold to.

I love these ambient ideas. The bendy lady on the straw promoting a yoga centre is so clever it’s painful (at least it would be for me with my dodgy back). The bench that tells people to be more careful with water is just beautiful. Instead of lecturing, it charms.

Sorry, got to go, think I can hear a tap dripping.

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Posted by Jonathan in advertising | Add a response

Who says you shouldn’t work with animals?

Thursday, May 21st, 2009

Build your own zoo

“Keep it simple”. That’s what the best creatives I’ve worked with have always told me.
These pics landed in my inbox ages ago, but they still make me titter.

A simple idea, beautifully executed and it combines two of my all-time favourite things – wit and silliness.

If you want to see more, check out:

http://www.nabble.com/Bored-at-home….create-your-own-zoo…..-p3436555.html

Posted by Jonathan in amusing, photography, viral | Add a response

Say it with trucks – typography on the move

Sunday, May 17th, 2009

An Alphabet of Trucks

Love photography?
Love type?
Love trucking?

Then you’ll love Alphabet Truck by French photographer, Eric Tabuchi.

He must have driven half way round the world to get this.
It’s either genius or a waste of petrol. Either way we like it.

Keep on trucking: http://www.erictabuchi.fr/index.php?/images/alphabet-truck/

Posted by Sam in photography, typography | Add a response