An innovative business start-up selling furniture and art online to people buying holiday homes in Morocco has turned to a Kent-based creative agency for website design and development.
VillArt, which is based in Tangiers, has used Tunbridge Wells design and digital experts Remedy Creative to launch its new online service this month (May).
Remedy Creative was asked to develop a strong brand identity, website and digital information brochures that would appeal to a European audience.
With three language options – English, French and Spanish – www.villart.net is a fully content-managed, e-commerce website.
VillArt is the first e-tailer to offer high-quality handmade contemporary furniture and artwork that fuses Moroccan design with a European aesthetic.
Aimed at tourists, ex-pats and property developers wishing to furnish their property in style but with minimum effort, VillArt supplies complete furniture packages for one-bedroom apartments to four-bedroom villas and hotels.
VillArt managing director Jo Bichet said: “Remedy Creative worked hard to understand our brand offering and key messages, and has produced a highly visual, user-friendly website that will appeal to anyone regardless of which country they live in.”
Remedy Creative managing director Lisa Casson added: “It’s been great to work with a company that’s breaking new ground.
“The brand and website we’ve created for VillArt integrate modern European design with traditional Moroccan elements to reflect their core values.
“Building the site’s multi-lingual, multi-currency functionality was our first priority. The next step will be to focus on honing search optimisation and looking at ways in which we can create brand awareness among UK investors with property interests in Morocco.
“With VillArt based in Morocco, we’ve relied heavily on technology to communicate, and proven that it’s not necessary to be geographically close to successfully build a strong client relationship and effectively meet their requirements.”
For further information, visit www.villart.net or telephone 00 212 614 946 482 or 00 212 660735023.
For further information on marketing and design, contact Remedy Creative on 0845 108 1251 or visit www.remedycreative.com
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Notes to editor:
Images of furniture and interviews are available on request.
For press enquiries, contact: Hannah Alland